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  • 06.14.13

IQ & SoDA at Cannes

If you’re in Cannes next week for the Cannes Lions festival, you can’t miss this event from the Society of Digital Agencies (SoDA). IQ CEO and SoDA Chairman of the Board Tony Quin will be in attendance along with many other digital marketing experts from around the globe.

“Welcome to the Connected Age”

When:  Tuesday, June 18, 14:00-15:00 (2-3pm local Cannes time)

Where: Palais des Festivals (Audi A)

Speakers:

Guthrie Dolin (Exec Dir of Strategy, Nurun)
Stuart Eccles (Founding Partner, Made by Many)
Drew Ungvarsky  (Founder, Grow)
Wesely ter Haar (Founder, Media Monks)
Moderator (Q&A Session) Greg Stuart – CEO of the Mobile Marketing Association

In the session SoDA will:

  • Explore examples of innovative mobile products and services, best practices and emerging trends
  • Debate different strategic approaches for creating a continuous relationship between brands and consumers via mobile
  • Demonstrate how mobile experiences can enhance, augment and extend real world retail and live events
  • Examine how mobile is fueling the self-service economy and the opportunities and challenges created by this shift
  • Forecast new opportunities on the horizon over the next 2-3 years for both brands and consumers with respect to mobile products and services

If you’d like more information about the Cannes Lions festival or SoDA’s program, please visit http://www.canneslions.com/the_festival/programme/event_detail.cfm?event_id=959

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