IQ is made up of a bunch of rockstars that make incredible work for our clients everyday. We want to give you a glimpse of what it’s like to work in IQ, so every other Friday we’re going to interview an IQ-er and let you get to know them better.
For the official record, what is your name and your title at IQ?
My name is Shaun Hines and I’m an Art Director at IQ.
What was your first impression of IQ?
My first impression was that it was a smaller agency that felt very comfortable with approachable, down to earth people.
Tell me about a project or accomplishment that you consider to be the most significant so far in your career?
Working on the Coca-Cola Freestyle website during my first job in the digital agency world. The project, along with the designers I worked with, really changed my design sensibilities and also allowed me to gain some amazing friends/colleagues in the process.
Tell me about the moment you knew this was the direction you wanted to pursue professionally.
This is actually a two-fold answer. I knew this was an area I loved when I was thirteen and I created my own fan page for my favorite shows long before blogging became popular. I taught myself Paint Shop Pro (before Photoshop) and HTML — and I just loved it. I wasn’t until my second year of college that I realized that this could be an actual career field for me and not just a hobby. So, I knew then that that was what I wanted to do.
What does “Creative Intelligence” mean to you?
To me, “Creative Intelligence” means having the skill and the taste for creativity, yet having the intelligence to decipher what the client wants and delivering work that everyone is satisfied with.
What is something you’ve learned in the last week?
I recently learned the truth about weather report percentages. When they say there’s a 40% chance of rain that means that 40% of the city will see the rain, not that there’s only a chance it might actually rain. MIND. BLOWN.
Ice cream or frozen yogurt?
Queso or guacamole?
Instagram or Snapchat?
Manga or comic books?
Manga. No debating.
Paper & ink or tablet & computer?
Tablet & computer.
Now you know a little more about Shaun Hines!
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