- Tony Quin
Today we went live with our latest piece of the Pennington Wild Bird Seed campaign, a TV spot featuring the Wild Bird Band, four animated birds in the tradition of Pixar style movies that brings home the promise of “Great Entertainment for your Yard”. The TV commercial features the four birds wisecracking at a bird feeder and includes their rendition of “A’int we got fun”. Tactics also include radio spots, outdoor, banner ads, in-store display, print and a Facebook page complete with a yard entertainment guide. This is a really fun consumer campaign that shows off not only our well known digital skills, but even more so our design and traditional advertising know-how which is where we started.